Discover how PPC drives real ROI for ecommerce businesses. Learn why EKM’s expert-managed PPC service helps you turn ad spend into profit.
You’ve got great products, but no one’s seeing them. So, how can you get them in front of the right people? With pay-per-click (PPC) advertising.
PPC gives your online shop an immediate presence in search results and on relevant websites, driving qualified traffic to your site when users are looking for what you offer.
But you’ve heard that PPC is expensive, and now you’re not sure whether it’s worth the investment. Here’s the truth: PPC, when done right, drives real ROI for ecommerce businesses.
In the last 12 months, EKM’s paid advertising service has generated £6,694,724 in revenue for online shops like yours. While anyone can provide PPC services, few have the skills and experience our experts have to turn ad spend into profit.
Let’s explore everything your online shop has to gain with PPC, and how EKM’s expert-managed PPC service can turn ad spend into profit for your ecommerce business.
Instant visibility and traffic
Users are inundated with content wherever they go online, but with PPC, your product leapfrogs the competition and lands directly in front of ready-to-buy shoppers. It puts your products at the top of search results or in front of targeted users immediately, helping customers find your products or services. Instant visibility is ideal if you have a new product or service, or special offer, and need to get the word out immediately.
Highly targeted audience
PPC ensures you reach the people who matter. Targeting users by demographics, location, interest, search intent, behaviour and more, PPC puts your products in front of the most likely buyers. Additionally, you can tailor your message based on the group you’re targeting to share relevant content that gets more engagement.
Measurable ROI
PPC platforms provide detailed analytics that reveal ad performance and optimise your campaign for maximum ROI. With insight into impressions, clicks, conversions and more, you have the data to make changes that will get you more from your campaign ad spend.
Scalable campaigns
PPC is both flexible and budget-friendly. Before jumping in with both feet, you can start small, testing different ad types and creatives to see what content your audience resonates with and which campaigns yield the best results. This means when you do invest the money, you’re far more likely to see results.
Remarketing opportunities
PPC converts warm leads by re-engaging people who’ve interacted with your website. Segment users by time spent on your website, pages viewed, cart abandonment, traffic source and more – then deliver personalised ads based on past behaviour to drive repeat visits and conversions.
Ready to invest in PPC with EKM?
Our team manages over £1,000,000 in yearly ad spend for ecommerce businesses just like yours. With EKM’s PPC service, you’re not getting a freelancer clicking buttons – you’re getting a dedicated performance team fully focused on scaling your store profitably.
Ready to turn clicks into customers? Let’s talk.
